Bartlett’s Farm Launches E-Commerce Service 

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BRdata E-Commerce goes live at Bartlett’s Farm in Nantucket


Melville, N.Y., July 24, 2020 – Bartlett’s Farm, in partnership with BRdata Software Solutions, recently launched an E-commerce initiative under the title, Bartlett’s Farm TO GO. With this online platform, customers can purchase groceries and farm-made prepared food for convenient and local curbside pick-up. This installation allows Bartlett’s Farms to be available for 24-hour service during the COVID-19 pandemic, effectively connecting with their customers online while maintaining their regular level of sales.

Bartlett’s Farm is Nantucket, Massachusetts’s oldest and largest family-owned farm that prides itself in providing its community with locally and regionally sourced products. While expecting to launch BRdata E-commerce in the Fall, the COVID-19 pandemic required Bartlett’s to implement this solution sooner than they expected. “The BRdata team was able to quickly get us live and we worked together to implement this new platform. This has allowed us to be able to have a seamless store front in the Cloud,” said John Bartlett, President, Bartlett’s Farm.

Since their implementation in early April, Bartlett’s has received over 5,000 orders from 1,550+ unique customers, and their store fulfills an average of 50 orders per day. Orders are processed through BRdata’s E-commerce solution, which seamlessly updates into Bartlett’s back office to balance a consistent inventory between all accounts.

As an independent grocer that survived many generations through innovation, Bartlett’s recognized that e-commerce was another opportunity to establish their presence in the current retail environment and compete with larger chains. “E-commerce has given us another outlet to reach our customers in an ever-expanding online marketplace” said John Bartlett, President, Bartlett’s Farm.

“Bartlett’s Farms is an exceptional independent grocer when it comes embracing innovation,” said John Abbene, President, BRdata. “As a single-store operator, they had already implemented our loyalty points program, sales reporting, and markdown cloud-based technologies. Adding BRdata e-commerce was a perfect fit to continue their digital transformation and build on the seamless integration into the RORC point-of-sale platform.”

Visit to learn more about BRdata E-Commerce

About BRdata

BRdata is the company that grocery retailers and wholesalers know and trust to be the leading provider of end-to-end enterprise software solutions. Applications include master item management, vendor portal, hosting, inventory, automated intelligent ordering, price optimization, DSD/DEX receiving, ad planning/deal tracking, merchandising, fresh item management, and warehouse management system (WMS). BRdata Cloud services include dashboards, basket analysis, financials, item movement, vendor portal, ordering, customer loyalty, digital coupons, loss prevention, production planning, item image management, and meat grind-log tracking. BRdata e-commerce is an easy, affordable, online shopping solution. BRdata Connect is a white-label consumer app to reach customers, before, during, and after they shop. BRdata supports over 6,500 installations through 2,500 customers, and over one million app/loyalty users. 8 out of the top 10 and 11 out of the top 14 independent grocery wholesalers either use, resell, or endorse BRdata solutions.